H+K devised a strategy aimed at overcoming the difficulties of a tech company, in order to divulge their social responsibility programs. The aim was to contact key government entities so as to have a way of reaching both government and the general public.
H+K designed the strategy according to the company’s needs and incorporating the key messages approved by the CEO. The plan quickly began to produce results, assuring several high level meetings in which company’s efforts to better the environment, education and the economy, in Colombia and around the world, were discussed.
The end result was a strengthened strategic partnership that transcended the original business relationship between the Colombian government and our client.